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Design Systems
Creating consistency through scalable design frameworks
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Building blocks for digital services
Design Systems provide the standards, components and guidelines that bring consistency and efficiency to digital delivery. They ensure that teams can work faster, reduce duplication, and deliver experiences that feel unified across products and platforms.
Our approach
The work starts with auditing existing interfaces, components and patterns to identify duplication, gaps and opportunities for alignment. This creates the foundation for a system that meets real organisational needs.
Design systems are then structured around atomic design principles: atoms (such as colours, typography, buttons), molecules (components like forms or cards), organisms (composite patterns), templates and full-page layouts. This hierarchy makes it easier to maintain consistency while enabling flexibility.
Documentation, governance and rollout plans ensure that teams can adopt and use the system effectively. Training, playbooks and ongoing optimisation support long-term success, making the design system a living asset rather than a static library.
We found that partner in GAIN. They helped us realise our ambitions across all the dimensions of User Experience to shape an end result we are very proud of and expect to do very well.
Markus Schwab – CEO – Yuh
ROI with impact
We believe in creating experiences that not only engage users but also drive real a ROI for your business. We balance strategy with fast delivery without compromising on creative.
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