How to
Procure Us

Services

Content Design

Good content design gives users what they need, when they need it, in the format they expect and without having to ask. It is built on a foundation of user needs, research and analytics. Our content designers collaborate to ensure the content is compliant with your guidelines as well as useable and useful across journeys.  

Content Strategy

Our content strategy service provides a clear, scalable framework for planning, creating, and managing content across your organisation. We help you align content with user needs and business goals—ensuring it’s purposeful, consistent, and accessible at every touchpoint.

Design Systems

Our design systems service brings consistency, efficiency, and scalability to your digital products. We create robust, accessible systems that unite visual style, interaction patterns, and content standards – enabling teams to design and build with confidence. Grounded in UX best practice and co-created with your stakeholders, each system reflects your brand while supporting usability and inclusion.

Design Thinking & Ideation

Our design thinking and ideation service helps teams solve complex challenges through highly collaborative, user-centred approaches. We facilitate fast-paced, focused workshops inspired by Google Sprint and double diamond methods—bringing together stakeholders, users, and multidisciplinary teams to co-design solutions.

Digital Brand

Our digital brand service bridges the gap between strategy and experience—ensuring your brand is not just seen, but felt in every interaction. Unlike traditional above-the-line branding, which focuses on broadcast messaging and visuals, we translate brand values into usable, accessible, and consistent digital experiences.

Digital Transformation

We lead digital transformation that starts with people—not just technology. Our human-centred approach focuses on understanding the needs of users, staff, and stakeholders to shape services that truly work in the real world.

Product Design

We help organisations design innovative, user-centred products that balance form, function, and feasibility. Our team has supported some of the UK’s most pioneering in-house design teams—those known for pushing boundaries in engineering and consumer experience.

UX Design

Our UX design service transforms insight into intuitive, inclusive digital experiences. Grounded in research and behavioural science, we design with real users in mind—ensuring every interaction is meaningful, accessible, and effective.

UX Strategy

Working with your team we plan, execute and optimise user experience (UX) across all digital platforms. Through a programme of research, design, prototyping and usability testing we combine user centred design principles with your goals to deliver improvements in customer satisfaction, engagement, conversion and the metrics that matter to you.

Creating a foundation for the future of London Marathon Events | GAIN

Creating a foundation for the future of London Marathon Events

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Client Testimonial

We found that partner in GAIN. They helped us realise our ambitions across all the dimensions of User Experience to shape an end result we are very proud of and expect to do very well.

Markus Schwab – CEO -Yuh

Wider Work

All Work

How to

Procure

Us

Senior Woman

We are a leading supplier of digital transformation & services in the public and private sectors.

Our Frameworks.

We are a trusted partner in digital transformation, delivering services to both public and private sector organisations; creating world-class digital experiences that positively impact our clients and their users.

Find us using the following frameworks:

G-Cloud 14

Agreement ID: RM1557.14

We’re part of the G-Cloud 14 framework, which allows public sector organisations and charities to purchase cloud-based computing services. We provide hosting, software, cloud support, and a wide range of off-the-shelf, pay-as-you-go cloud solutions. We offer over 166 services in total, including, digital transformation, Digital, Data and Technology (DDaT) services, research and insights, experience design, CMS support, technology and software implementation and accessibility services.

For over two decades of experience, we’ve partnered with central government, charities, education, health, local authorities, blue light services (police, fire, ambulance, search and rescue), devolved administrations, and British overseas territories.

Digital Outcomes and Specialists 6 (DOS 6)

Agreement ID: RM1043.8

DOS 6 offers procurement of digital and data skills to public sector organisations for transformation projects and programmes. This can be individuals to work in your team.

We can provide:

Research & Insights

Agreement ID: RM6126

You can access research and insights services for projects of all sizes through this dynamic Purchasing System (DPS) for public sector organisations.

We provide all research services in this framework.

Sell2Wales

Sell2Wales is a procurement portal for public sector services in Wales.

Through this framework, we can provide our services to:

Public Contracts Scotland

We provide our services to public sector organisations in Scotland through Public Contracts Scotland.

Bloom

You can find our services for public sector organisations on the Bloom framework.

Accelerated Capability Environment (ACE)

We provide services to Accelerated Capability Environment (ACE), a Home Office group that addresses technology and data problems facing public sector organisations.

Our Credentials

We’re leaders in digital accessibility with our web accessibility expertise recognised by the W3C, BSI and ISO, and we’re one of the only UK agencies to be invited experts of all three organisations.

Insights

All INSIGHTS

Wider work

Our Capabilities

Conversion

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Creative Studios

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Experience

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Performance

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Individually and together, our specialist teams provide the vision, data, and confidence brands and organisations need to make braver, more impactful decisions.

We’d love to hear from you…

GAIN block content to recreate:

  1. Item grid/repeater (8 items, e.g. G-Coud 14, Digital Outcomes and Specialists 6 (DOS6), Research & Insights) — after: ‘Our Frameworks.’
  2. Image gallery (6 images) — after: ‘Our Credentials’
  3. Item grid/repeater (5 items, e.g. Lucy & Yak Scale Internationally by thinking Customer First, L’Oréal: Data-driven customer lifecycle management, How we boosted organic EV traffic for Auto Trader by 12x) — after: ‘Wider work’
  4. Contact form (I agree to receive communications from THIS IS GAIN Ltd.) — after: ‘We’d love to hear from you…’